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Studio Insights
Explore expert tips and industry tricks for creating captivating commercial videos that elevate your brand, courtesy of our experienced team.
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Oct 43 min read
Conducting Better Interviews
Interviews are a big part of any videographer’s job. Whether it’s promotional, documentary, or corporate communications, executing great...
Sep 234 min read
Working With (Bad) Audio
When you’re a video editor, you spend a lot of time futzing around with audio. Sure, if you’re on a network show or a movie, you can...
Sep 233 min read
AI in Premiere Pro: The Best & Worst New Features
As AI-generated content improves, those of us in video production grow understandably wary. I mean, it's natural to worry about being...
Aug 304 min read
The ROI of a Video Ad: How to Measure Its Impact (Without Needing a Degree in Math)
Alright, let’s talk about something everyone cares about: money. Specifically, your money and how video ads can turn it into more...
Aug 302 min read
WHACK IT!
Does your scene need a romantic dream-like look? Or maybe you’re trying to show a character’s dwindling consciousness. Or maybe you are...
Aug 125 min read
Let's Look at Look LUTs
There was a time when I bought into the promise of LUTs (Lookup Tables). Like so many other editors, I couldn’t resist the idea of a tool...
Jul 253 min read
6 Steps to Crafting Engaging Corporate Social Media Videos
Let’s face it, mastering corporate social media can be like a relentless ocean voyage. Its scale is massive, there can be raging storms,...
Jul 193 min read
Working with Multi-Camera Sequences in Premiere Pro (v24.5)
Multi camera editing… It seems like most editors either live in the world of long-form multi-camera sequences or they almost never use...
Jul 123 min read
Tips for Directing Non-Actors
Oftentimes in the video world, you’ll find yourself working with non-actors in a scripted piece. There are both pros and cons to working...
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